The Naughty Jewish Boys calendar idea started after seeing a particularly attractive cashier at B&H, a Jewish-run camera store in New York City. Having seen some other pin-up calendars that humorously featured Jewish men as nebbishy objects of ridicule, I found myself longing for a bit more spice. In conversation with other friends who expressed a similar desire to see Jewish men regarded as sexy instead of merely as a good catch paycheck cuddle-buddy, the idea was truly born.
I posted an ad on Craigslist to see if any models might be interested, and to my surprise, thanks in part to a repost on Jewschool.com, the simple ad went viral in just a week, being considered newsworthy everywhere from Heeb Magazine to The Times of Israel, to CBS News and a 3-page spread in The New York Post- and along the way raising provocative questions about Jewish Masculinity and Sexuality. Men have been thrilled to pose for the calendar, some calling it a dream they never thought would come true.
We were overwhelmed with sexy models who lined up to pose, and soon the idea expanded to two calendars, one simply naughty featuring men shirtless and in their underwear, and one extra-naughty, not-for-the-synagogue edition with some brave dudes wearing nothing but a yarmulke and a smile.
The calendars are now available, through online publishing platform Lulu.com. The regular calendar is available here and through their main website, but the extra-naughty can only be had using this direct link.
** Please note: We are in no way affiliated with The Nice Jewish Guys calendar, and in fact were sent a couple of spurious cease-and-desist letters from their lawyers. You can read the first one here, along with my polite response here, and then the second here, along with my response here. I sincerely hope the matter will rest there, as there is no chance of confusion, and our calendars are clearly are going after different distinct markets.